IMATS LA: I’m not makeup–er, making this up…

A few years ago back in 2014, my wife introduced me to a convention I’d never heard of, let alone attended; it was IMATS (International Makeup Artists Trade Show), Los Angeles (though it was actually held in Pasadena).   It was pretty much as advertised; cosmetics, beauty/glam makeups, special effects makeups, etc.   A place…